Built by parents who got tired of bad prints

We are a small studio in India: illustrators, a print lead, and people answering your WhatsApp messages. There is no algorithm turning photos into cartoons here — a person opens your photo, sketches your child, and sends you a proof before anything is printed.

That approach is slower and more expensive than the automated stores, so we made two trade-offs: we keep the catalogue small, and we spend the money on the blank tee and the ink instead of on ads. The result is a shirt that survives school, summer and the washing machine.

If something is wrong, tell us. We redraw artwork for free, replace wrong sizes, and refund without a debate. That policy is the whole business model.